Win-Win. How to make money on a socially oriented business idea?
Today, interest in social business of small and medium-sized entrepreneurs has grown significantly. In the world, government support for social entrepreneurship is also becoming a common practice. If traditionally business success was estimated based on sales volume or stock value, then in the case of social business, the main criterion is the solution of social problems that contribute to social transformations.
Socially oriented business not only stimulates social changes, but is also beneficial from the point of view of economic feasibility. As the examples of the last 5 years show, this type of entrepreneurship is not only profitable, but also self-supporting.
- What is the difference between “entrepreneurship” and “social entrepreneurship”?
- Can a double benefit be derived from a socially oriented business?
- Are there any qualitative indicators of social effect?